“Doing Business in China” Program for ESIC Business&Marketing School June 22nd to 27th


On Monday 22nd June, Eibens received a delegation conformed by students and authorities of ESIC Business&Marketing School, who came for the “Doing Business in China” in Beijing and Shanghai.

During the week, ESIC students had the opportunity to attend seminars with experts from different industries, covering topics like Business and Legal environment, Food and Luxury Sector and Investment cases in China.


Important topics like E-Commerce were also updated with the participation in the Seminar “China’s E-commerce Explosion: Succeeding in a Fast-Changing”, organized along with Cheung Kong Graduate School of Business (CKGSB) and the European Union Chamber of Commerce in China.


The group also visited important companies like Airbus and Inspur in Beijing, acquiring practical knowledge of their procedures and market in the country. In Shanghai, they got to know more about the Free Trade Zone operations, visiting the port and a warehouse in the area.

Finally, students were able to get in touch with the Chinese culture, eating typical food and visiting historical places like The Forbidden City, Tiananmen and Wangfujing Street in Beijing and Pudong area in Shanghai.

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