Last May 9th, Eibens talked about The New Geopolitics in the 21st Century and its business involvement for ESIC Business School in Madrid. A round table discussion followed, featuring Jose Luis Kaiser (Director General for International Trade and Investment at Spanish Ministry of Economy, Industry and Competitiveness), Pablo López (Director General of Brands of Spain), Alvaro Méndez (Senior Research Fellow of London School of Economics) and Javier Marcos (Director of Learning for performance).
Eibens’ seminar briefed the engaged audience about Chinese geopolitics and Chinese Outbound Investment and its expected evolution considering new trade facilitation projects and agreements (such as the One Belt One Road Initiative) and current political affairs.
Chinese international affairs and conflicts have a major impact on businesses. Examples: South Korean deployment of THAAD followed a travel ban for Chinese Travel Agencies to operate with the country, Lotte was forced to close 90% of their hypermarkets, car manufacturers saw their sales dropped by 50%, among many others.
The uncertain relation between USA and its traditional allies, will make China even more relevant on the world order.
China seeks to grow its area of influence in Asia and holds land disputes with almost all its neighbours. As shown with Japan, Taiwan and South Korea recently, this can result in massive losses for affected business industries.